Link in bio

Your Link in bio is your public storefront on Pocketsflow. It’s a single link you can share everywhere that brings together your profile, products, links, and — optionally — your newsletter, all under one memorable URL. Examples:

• https://yourname.pocketsflow.com
• https://yourdomain.com (when you connect a custom domain)

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What Link in bio is for

Use your Link in bio as:

• A link-in-bio for social platforms — one URL in every profile.
• A lightweight storefront listing all of your live products.
• A home base for your newsletter, with a simple way for people to subscribe.
• A launch page you can point ads and campaigns at.

Visitors can browse your products, click through to product pages or checkout, follow your social links, and — if you enable it — join your email list.

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Anatomy of the page

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Accessing your Link in bio

If you haven’t set up a Link in bio yet, the Setup guide includes a Create Link in bio step that walks you through the basics.

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URL and handle

When you first create your Link in bio you’ll choose a handle (for example, ultralinks), which becomes your default URL on pocketsflow.com — for example, https://ultralinks.pocketsflow.com. You can later point a custom domain at the same page. Tips when choosing a handle:

• Prefer a short, memorable name — ideally matching your brand or social handle.
• Avoid special characters and spaces.
• Changing your handle later can break old links, so choose deliberately.

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Customizing your profile

From the Link in bio section you can configure:

• Profile image — your logo or headshot.
• Display name — how your name or brand appears.
• Bio — a short description of what you create and who you help.
• Primary call-to-action — for example “View products,” “Join the newsletter,” or “Work with me.”
• Social links — buttons for your most important platforms.

Best practices:

• Keep your bio focused on outcomes (“Helping designers ship better UI kits”), not a long CV.
• Use the same avatar and name as your main social channels to build recognition.
• Limit social links to your most important platforms so the page stays clean.

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Templates and design

Your Link in bio ships with 40 templates across six families — film & dark, gradient, pattern, storefront, minimal, and bold. New pages start on Portra (a film-grain dark theme); pages created before the redesign keep working and are automatically upgraded to the closest new template. Every template is a preset over the same design system, so anything a template does you can customize in the Customize Your Design panel: The phone preview in the editor renders the exact markup of your live page, so what you see is what visitors get.

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Showing products

Your Creator Page can list published products and subscriptions so visitors can browse what you offer. Catalog visibility on the Creator Page is separate from publication — hiding an item here does not unpublish it, and direct product / checkout links (plus existing purchases) keep working. Defaults:

• Existing pages that have never saved a catalog selection still show every published product and subscription (legacy).
• After you save a selection, only checked items appear, in the order you saved them. Clearing every checkbox hides the catalog entirely.
• New products/subscriptions created after that stay off the Creator Page until you check them in Content & Links.
• Draft / unpublished items never appear on the public page even if checked.

Recommendations:

• Keep at least one clear flagship offer near the top of your selection.
• Hide outdated or experimental products from the Creator Page without unpublishing them if buyers still need the direct link.
• Use pricing and product names that match what you advertise elsewhere.

Both one-time products and subscriptions can appear here. For creating and configuring products, see Create a product.

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Page analytics and Google Analytics

The Link in bio dashboard shows first-party analytics for your page — page views, unique visitors, total clicks, top links, and top products — with no setup required. If you also use Google Analytics, paste your measurement ID (G-XXXXXXXXXX) in the editor’s Google Analytics section. Your public page then loads gtag and mirrors page_view and link_click events into your GA property, while first-party stats keep working as before.

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Using Link in bio with the newsletter

Your Link in bio and newsletter work best together. Your page can act as a simple subscription landing page:

• Add a “Join the newsletter” call-to-action near the top.
• Include a subscriber form (popup or embedded) that sends new contacts into your Subscribers list.
• Link to your latest posts or announcements.

Behind the scenes, subscribers collected here appear in your Subscribers view, and you can email them from Posts. This creates a simple loop:

1. Traffic hits your Link in bio.
2. Visitors either buy or subscribe.
3. Your newsletter brings them back when you launch something new.

Learn more in Newsletter, posts & subscribers.

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Connecting a custom domain

You can point your own domain (for example, https://yourdomain.com) at your Link in bio for a fully branded URL: Your original *.pocketsflow.com URL keeps working as a fallback. Full details and troubleshooting are in Custom domains.

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Best practices and examples

• Treat your Link in bio as a home base, not a one-off landing page — keep it updated as your offer stack evolves.
• Use consistent messaging and visuals with your marketing site and social presence.
• Periodically test on mobile and desktop to make sure products, links, and CTAs still feel clear.

Once your Link in bio is live and connected to your products, you can focus all your promotion on a single, memorable URL instead of juggling dozens of links.

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What’s next

• To grow and email your audience, see Newsletter, posts & subscribers.
• To brand your URL, see Custom domains.
• To fill the page with things to sell, see Create a product and Subscriptions.